Trade fairs and conferences
A VR experience draws visitors to your stand and gets them interacting with your brand.
VR and AR apps for events, training and product presentations
We build custom VR and AR experiences for your brand: games and activations at your stand, VR training, product presentations and AR filters for campaigns. We develop for Meta Quest 3 and Apple Vision Pro.
- Meta Quest 3 and Apple Vision Pro
- EUR 690 per working day, excluding VAT
- An estimate in days before the quote
What we build in VR and AR
We start from what you want to achieve: people at your stand, a process explained, a product presented. Then we choose the right experience.
VR experiences at events
Games and experiences that bring people to your stand. For example, a virtual showroom where customers explore and configure a car in 3D or try it out in a virtual race.
VR training and onboarding
Virtual tours, guided demonstrations and interactive scenarios for new staff, technical presentations or exhibitions. People learn by doing, not just by watching.
Product presentations
Show the benefits, processes or features of your product more clearly than with traditional materials such as a brochure or slides on a screen.
AR experiences for campaigns
Branded filters, characters and treasure-hunt games for launches and themed campaigns. Participants share their photos, so your event also reaches people who were not there.
Virtual agents
A virtual character answers questions and gives information and recommendations in your brand's tone of voice. At a property fair, for example, it can guide visitors through a virtual tour of the homes on sale.
Step into Pepper's shoes
With the BE Pepper module, visitors take the place of the Pepper robot: they simulate voice dialogue, arm movements and moving around the room.
The headsets we work with
We choose the headset based on the experience, the audience and the budget.
Meta Quest 3
A wireless VR headset that runs without a computer. A good fit for games, stand activations and training, where it has to be easy to put on and use.
Apple Vision Pro
For presentations with spatial interfaces: digital content appears in the room you are in, over what you see around you.
Headsets are quoted separately from the app.
We made the animations and the AR on this website
The heroes that move as you scroll and the 3D models you place in your room with your phone are built in-house by the IRIS team. We can do the same for your products.
Scroll-animated hero
From your product photos we make a clip and cut it out frame by frame, so the product moves on your website as the visitor scrolls. It works on desktop and on mobile.
Your product in AR
3D models at the dimensions in the datasheet, which customers place in their own room on Android and iPhone, straight from the product page.
3D viewer on desktop
The product turns with the mouse next to a 1.75 m person, so its real size is clear at a glance.
The same models in VR headsets
We also use the 3D models in experiences for Meta Quest 3 and Apple Vision Pro: your product at real scale, in a virtual showroom.
Where an immersive experience works
Anywhere you want people to try things, not just watch.
Games and brand activations
Participants are no longer just spectators. They explore, test and choose, in a story built around your brand.
Pepper in VR
With BE Pepper, visitors see what it is like to be a robot and get a better idea of what a humanoid can do.
Product presentations
Customers see the product, its features and its details right in front of them, at your stand or in your showroom.
What it costs
We work in working days. Prices are in EUR, excluding VAT.
Custom VR or AR app
An experience designed for your event, product or training
EUR 690 per working day
Excluding VAT. You get the estimate in days before the quote.
Prices in EUR, excluding VAT.
- We discuss the idea and send you an estimate in working days
- The scenario and the app, built around your brand
- For Meta Quest 3 or Apple Vision Pro
- Headsets and travel to the event are quoted separately
We confirm the final price in the quote, once we agree together what goes into the app.
How we work
Tell us what you want to achieve
The event, the audience and what people should remember. If the idea is not clear yet, we shape it together.
You get the estimate
We send you the working days, the price and what goes into the first version. Headsets and travel are listed separately in the quote.
We build and test
We build the app and test it on the headset before handing it over.
The experience goes live
We install the app, ready to use at your event, in your showroom or in training.
Want a robot at your stand too?
We rent out Pepper+, Unitree R1 EDU, Go2, temi and NAO, with our operator and programmed for your scenario.
Frequently asked questions
Cannot find the answer? Write to us or call us.
Which headsets do the apps run on?
We develop for Meta Quest 3 and Apple Vision Pro. We choose the headset with you, based on the experience and the budget, and it is quoted separately from the app.
How much does a VR or AR app cost?
We charge EUR 690 per working day, excluding VAT. You get the estimate in days before the quote, so you know the cost from the start. Headsets and travel are quoted separately.
How long does it take to build the app?
It depends on how complex the experience is. Together with the estimate in working days, we tell you when it can be ready.
What kind of AR experiences do you build?
Branded filters, characters and treasure-hunt games for product launches and themed campaigns. Participants take photos with them and share them.
Can you build a virtual agent that answers visitors?
Yes. The agent answers questions and gives information and recommendations in your brand's tone of voice. We prepare it on content you approve.
What is BE Pepper?
A VR module that puts you in the place of the Pepper robot. You simulate voice dialogue, arm movements and moving around the room, to see how a humanoid robot works.
What do I learn about the people who tried the experience?
The app can record the interactions and the time spent in the experience, so you can see what interested your audience.
Ask for an estimate for your experience
Tell us what you want to do and for which event or audience. We come back with an idea for the experience, the working days and the price.